If you own a business or even serve on a board at your local preschool- you’ll want to read the new book “Return on Relationship”. Co-authors Ted Rubin and Kathryn Rose showcase how the old method of doing business is being updated via social media. Yes, as always relationships are important. How you interact with people is essential to your success, but integrating social media into this process is also pivotal.
Many companies are reluctant to embrace social media for various reasons. But social media is a reality. By taking the age old method of building relationships face-to-face, today’s businesses need to expand this idea into the online world. Mass marketing is being replaced by “word-of-mouth” recommendations via Facebook and Twitter. Learn how best to implement this philosophy with “Return on Relationship”.
Return on Relationship is available for pre-order via Amazon for $16.99
Ted Rubin is the Chief Social Marketing Officer of CollectiveBias a Social Shopper Media Company. He is a leading social marketing strategist and in March 2009 started using and evangelizing the term ROR, Return on Relationship™
Ted is the most followed CMO on Twitter according to Social Media Marketing Magazine. ROR is the basis of his philosophy…It’s All About Relationships! Connect with Ted… TedRubin.comor @TedRubin
Kathryn Rose is an award-winning, best-selling author, speaker and social media strategist and trainer with clients ranging from multi-million dollar corporations, to small business owners and entrepreneurs. Kathryn has a 20+ year career in sales and marketing that includes successful track record of using a collaborative mindset to increase sales.
Nominated for the 2012 Small Business Influencer Award, Kathryn is also the CEO and co-founder of the Social Buzz Club the world’s first online marketing collaboration network for bloggers, social media professionals and small business owners.
Kathryn is the author of 9 books on social media marketing The Step by Step Guides to: Twitter, Facebook, SEO/Video Marketing and Linkedin for Business, The Parent’s and Grandparent’s Guides to Facebook, the Teen Safety Guide , the best-selling Solving the Social Media Puzzle and Return on Relationship. She is a sought after keynote speaker and trainer on using social media for maximum online visibility and using online marketing and social media tools to create referral networks and to increase sales.
I will be receiving the book for review purposes, all opinions are my own.